Law Roach.Photo: Taylor Hill/WireImage

OnlyFans is taking on the fashion industry.
In a press release shared with PEOPLE, the social platform announced theCreative Fund: Fashion Edition, a “fashion-focused initiative” for aspiring creators.
The first-place winner will take home $50,000 and the second- and third-place winners will each receive $25,000.
Reilly added, “The OnlyFans Creative Fund is a great opportunity for those looking to jump into a fashion-related career. It gives contestants an opportunity to showcase their work and get advice from people that they might not be able to reach otherwise, like Law, Sir John and me. I’m excited to see what the finalists bring to the table!”
Candidates are instructed to submit their top five designs or styled looks with a submission video,via an online application. The top six finalists will head to Los Angeles once selected.
OnlyFan’s fashion initiative is the second of its kind from the subscription-based service. Last year, it rolled out its first fund for musicians in the U.K., according to the release.
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Known for its racy content, OnlyFans is a subscription-based website on which people can pay a monthly fee to receive content directly from their favorite producers, ranging from photos to videos to online chats.
The website launched in 2016 and wasn’t built specifically to share NSFW content, but because it has very few restrictions on what can be posted, it became known for the large amount of adult content creators were producing. And since it is an easy way to make money from home, the amount of creators (and subscribers) has skyrocketed during the pandemic as several celebrities saw an opportunity, andjoined the platformin droves.
source: people.com