Argan crude oil ’s wage increase from local resourcefulness to world - wide sensation did n’t bump overnight . It necessitate centuries for the “ liquid atomic number 79 ” to become the “ new European olive tree crude oil ” forgourmandsand the cosmetic industriousness ’s latestit - girl , thanks , in part , to women who perfect their proficiency over centuries and a distaff scientist turned industriousness - builder dictated to protect the environment .
The amber - hued oil uprise on Morocco ’s Haha Coast and is derived from the yield of the native argan tree diagram . Since at least 600 BCE , the Phoenicians swear on the oil for healing and beauty . And for centuries since , life in that corner of the Earth , most notably for the North African Berber people , has been deeply connected to the tree ’s deep roots .
The wood and fruit are used for firewood and animal feed respectively , while the kernel is turned into an oil color that ’s used as a discussion for pelt conditions , a stunner help , and a peanut butter - similar paste that is often eat with lettuce .

THE NUTCRACKERS
How did the Berber people unearth all of those benefit ? For old age , the community ’s women have sat on the ground in rope pound Stone together to crock up the argan nut ’s outer plate , believed to be16 timesharder than a hazelnut . Because of the solitaire and acquirement required to void harming the one to three kernels nestled in spite of appearance , the job has always been think women ’s study .
But they had a small helper to begin the appendage — from tree - climb goats . Always looking for the next meal , goats would scuttle up branches to consume the argan yield and then expel the screwball .
After call up those nuts from the goats ' droppings , the shell - fracture began with a technique mastered over centuries and passed down through generation . Grinding , pressing , and toasting ( when used for culinary purposes ) nail the laborious appendage to raise one liter of oil — from approximately 250 pounds of yield , which acquire only 4 kilograms of the kernel .

A PERFECT PRODUCT STORM
As ahead of time as the 1500s , efforts were made to usher in argan crude to European market , but the trade good never took off . In the 20thcentury , more and more farmers begin clearing long - standing argan forests to plant orange tree , Lycopersicon esculentum , and other crop seen as more worthful .
That ’s when national and international governance stepped in and start taking action to reverse the trend and promote cultivation , including UNESCO , which localize the biosphere the tree diagram calls homeunder protectionin 1998 .
Also go for to protect the crops was Morocco - based science professor and researcherZoubida Charrouf . She argued that the argan tree was a “ green curtain , ” vital to keep the Sahara desert at bay . And she knew that if the region could experience economical welfare from the vegetable oil , then take to set and exert healthy trees would also increase .

Her team at Mohammed V University conducted enquiry confirming the oil ’s antioxidant - rich properties and open up method acting for increasing calibre and product . Then , in 1996 , Charruof foundedcooperativesfor produce rock oil . The Maroc government soon took up the cause launchingan initiativeto increase production , and in 2009 , argan oil applied for Protected Geographical Indication ( PGI ) , the first Cartesian product of an African commonwealth with such an honor .
Research supporting long - heralded benefit combined with authentic provision chains intrigued the ornamental industry , from company like the earthly concern ’s orotund cosmetics brand , L’Oréal , to smaller niche companies .
While the methodological analysis and process vary greatly among producer , most quote the opportunity to support Maroc women as a prime incentive . In fact , Charrouf believe coops have contribute to shifting attitudes toward women in rural arena working outside the home and receiving an training .

ARGAN OIL’S BEAUTIFICATION
As argan oil gained popularity out of doors of Morocco , production change . More and more , the goat footfall is being skipped in favour of directly find fault the yield from the tree . And integral parts of the process , including the press of oil and grinding of screwball , are now complete by machines .
The modification have helped make argan oil the most expensive edible crude oil in the world , selling at $ 300 per litre and bringing wealth to kinsperson who have access to argan trees , harmonize to a report published in the Proceedings of the National Academy of Sciences by a squad of investigator [ PDF ] . Tourism has also blossomed . In the democratic seaboard Greenwich Village of Essaouira and the surround countryside , signs for cleaning woman ’s coops and stalls sell jars of face cream and ampule of shampoo back breaker the landscape painting . Today , it is estimate that 5000 women are earning living salary in these cooperatives . And while certain office of the unconscious process have become modernized , there is one element that has n’t changed : the stars of argan oil ’s story . In fiat to protect the liquid gold inside the shell , mathematical group of charwoman still break through reach the hard testicle , by handwriting , sit down together and using stone as putz .
All images good manners of iStock .
