Ford and Microsoft ’s Sync is already passably great — and the new generation Sync that S - Balm ’s unveil at this very moment at his keynote is better — turn - by - turn vocalism direction and more , coo by Sync ’s lovely Samantha .

Sync has never tackle nav info , so it ’ll be interesting to see how this pans out . The dealings service will send you a textbook message with alerts along your route , which is then scan aloud by the system of rules . Ford reckons this will economize you gas and time .

The turn - by - turn feature sounds corking : say the name of a business , class of business or address and get bit by good turn directions spoken to you . you’re able to also call up the business found via your Bluetooth phone .

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And well yet , your Sync options and information is all save to your phone , and can be used in any Sync fomite you climb into , all the while keep back the grade - a iPod / iPhone / musicphone integrating .

picture : Sync 1.0 , via ourfriends at Jalopnik , who havemore on the next - gen Syncas well .

https://jalopnik.com/2010-ford-fusion-hybrid-first-drive-5107120

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NEW FORD SYNC FEATURES HELP driver SAVE TIME , FUEL WITH PERSONALIZED NEWS , TRAFFIC detail

• SYNC with Traffic , Directions and Information provides personalise , real - time information to help drivers get to where they ’re going with information they need . New services come with no monthly subscription fees for the first three days .

• user ’ customizations abide with their phone and can be used in other SYNC - equipped vehicles and can be upgraded free as novel serve are available .

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• newfangled feature of speech set in motion later this twelvemonth on select 2010 models and will stray out across the intact Ford , Lincoln , and Mercury lineup by 2011 .

• SYNC sales expect to top 1 million in 2009 .

LAS VEGAS , JAN.7 , 2009 – Ford is lucubrate its connectivity leadership by introducing exclusive newfangled SYNC real - time information features that give birth personalized news updates to drivers ’ mobile phones while helping them navigate around problem spots , save time and fuel .

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“ Our imaginativeness with SYNC is to be a leader in connectivity , make it affordable for millions – just as Ford has done with base hit and fuel - save technologies , ” said Ford President and CEO Alan Mulally . “ In less than 18 months since we launch SYNC , Ford has drive home two more major unexampled features , and we have more in store .

“ We are a railroad car company that through grocery - driven , client - focused institution is learning to believe and pretend like an electronics company , leverage partnerships with fresh , innovative engineering science leaders , ” add together Mulally , who delivered the Consumer Electronics Show tonic savoir-faire on Thursday .

The success of SYNC – the award - winning communication and entertainment system developed by Ford and Microsoft – keep to grow . Ford ’s biz - change vehicle connectivity example and affordability have helped make it one of the widest technology introductions in the industry , launching on 12 vehicles at the same time .

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SYNC - equipped Ford , Lincoln and Mercury vehicle sell nearly twice as fast as those without , and a Ford survey of SYNC customer evidence nigh 80 percent of answerer “ definitely would ” urge it to a friend .

Since the insertion of SYNC in the 2008 Ford Focus , Ford quickly has integrate the technology . By summertime 2009 , Ford ’s intact North American lineup will offer up this must - have applied science , demonstrating its rapid , consumer - drive adoption . Ford expects to have 1 million SYNC - equipped vehicles on the road by the third one-fourth of 2009 .

“ We define connectivity as a way to keep people move through their lives – not simply as an on - board reckoner , ” say Mark Fields , Ford ’s president of The Americas . “ Our approach focuses on link up citizenry to the selective information they need , whenever and wherever they need it . These new feature are aimed at raise the gadget driver ’s total quality of life . ”

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Ford ’s next - generation system – SYNC with Traffic , Directions and Information – leverages industry - leading vocalization - identification software package , integrated GPS technology and a customer ’s Bluetooth - up to mobile phone . debut this spring , it will cater simple hands - free memory access to personalized traffic story , accurate go - by - twist force back directions and up - to - date information including business listings , news , sports and weather condition .

The new services will be usable on nearly all 2010 Ford , Lincoln and Mercury modelling with no initial monthly subscription fees , thanks to three years of help include with a new vehicle purchase .

“ Ford is unique because we bear on to build on the great power of the SYNC system that lets customer connect to off - board services through their own mobile gadget , ” order Doug VanDagens , conductor of Ford ’s Connected Services Organization . “ With that groundwork , there is no limit to the data we can offer . Working with our partner – the best of the in force in the technology universe – we will go on to supply new services in a timeframe on par with the consumer electronics manufacture . ”

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According to 2008 year - end datum , Smartphones were a clear consumer must - have , offering such advanced capableness as a keyboard , vane web browser and some PC - like functionality . inquiry findings suggest that increment in this industry is expected to continue at 40 - percentage year - over - year .

SYNC ’s unexampled entourage of service reserve customer the ability to integrate with off - control panel services and provide a personalized infotainment experience to the equipment driver by utilizing the customer ’s own speech sound . That brawny peer is what specialize SYNC in the mart and what will blow up Ford ’s connectivity leading farsighted - term .

“ Today , Ford execute the industry leader in infotainment , ” say Derrick Kuzak , Ford ’s radical frailty president of Global Product Development . “ As we transform our vehicle batting order , we signify to continue form bright technology a key discriminator for Ford , Lincoln and Mercury products . ”

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Ford is partnering with Microsoft and other recognise companionship – INRIX , TeleNav , Tellme ( a Microsoft subsidiary ) , M / A - COM and Airbiquity — to turn on the newfangled services to connect to tangible - time data point .

“ We ’re activated to see Ford ’s great innovations developed on top of our Microsoft Auto platform that go on to ameliorate how multitude spend time in their car , ” enjoin Robbie Bach , chair of Microsoft ’s Entertainment and Devices Division .

“ The combination of software and services , including the industry leading technology from Microsoft Auto and Tellme , are present entirely new voice - enabled experience that make the fourth dimension expend in the car more entertaining and more productive , ” Bach added .

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To take vantage of Traffic , Directions and Information , customer simply have to partner off their Bluetooth - enabled phone with SYNC and actuate the armed service via www.syncmyride.com .

Once that ’s complete , the lineament becomes “ portable , ” meaning customers can get at the information in any Ford , Lincoln or Mercury vehicle equipped with SYNC and the Traffic , Directions and Information subroutine .

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SYNC ’s new dealings lineament will literally bring through drivers time and money by offer personalized traffic report card establish on best - in - category subject .

“ We are able to ply dealings speed , stream and incident information to drivers in 95 marketplace nationwide , ” said VanDagens . “ In accession , drivers can personalize the system to alarm them of changing road conditions . ”

In a text message to the user ’s gadget , gadget driver will get the localization and severity of accidents or fresh road mental synthesis causing area of profound over-crowding . Users can personalize the organisation to station them an alert before they leave home or have SYNC read the textbook message in their vehicle .

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“ SYNC is working for you before you ’re even out of layer , ” VanDagens suppose . “ That ’s what we mean by a quality - of - living experience . ”

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According to Telematics Research Group , Inc. , sailing - enable roving telephone are becoming consumers ’ top alternative for sailing services . This shift will open up novel applications and services – and SYNC is put to take full vantage of this market shift using its powerful partnership web .

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Drivers bespeak direction now can utilize a variety of hunting touchstone include a 14 - million - plus business directory to regain their destination , be it a favorite coffee shop or the positioning of a business concern confluence .

Turn - by - turn directions are downloaded to the vehicle and are spoken to the user over the vehicle ’s audio system and expose on the radio .

Like the new dealings service , instruction integrate substantial - time traffic info . Through a Seth of more conversational part command , the user need only speak the name , category or “ nearest . ”

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The new management service also offers substance abuser a choice of how they ’d wish to get the information :

• reflex connection to line telephone set using the driver ’s personal equipment ;

• Turn - by - turn way to the commercial enterprise location using the vehicle ’s audio system ; or

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• school text message to user ’s gadget with business listing and map .

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Another new feature of SYNC will facilitate drivers ’ personalize and categorize their favorite media topics , such as sports , weather condition and news using voice program line or through www.syncmyride.com .

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instance include :

• personalised sports reports featuring scores and highlights for any professional or college team ;

• Current weather conditions and forecasts based on metropolis , state or postcode - code ; and

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• News of all types – amusement , business concern , top stories and applied science .

“ SYNC has been germinate to allow users to make their own experiences , ” said VanDagens . “ Some masses may wish to check their stock portfolios ; others might want their hometown baseball score . With SYNC ’s unparalleled architecture and the powerful Tellme voice Robert William Service , there are no boundaries to the information user can access . ”

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These unexampled capabilities are in accession to SYNC ’s set up hallmark retinue of services , from hands - free , voice - activated cell phone , text messaging and digital media player consolidation to the more recent protection and convenience gain of 911 Assist and Vehicle Health Report .

“ We understand how important it is for customers to palpate attached to their spirit – even on the route , ” Kuzak say . “ Ford is trust to keep working with the top technology troupe in the business to deport even more of the feature consumers really desire . ”

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